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Website Design UX Strategy Visual DirectionClient
3B GroupDuration
2.5 months
Challenges
3B is a multidisciplinary team working in fields of biotechnology, neuroscience, and data science, with a clear mission: to solve complex medical and social problems through research and innovation. While their work was impressive, they had no digital presence. No website, no structure, no clear way to share their goals, values, or projects with the outside world. They needed a space that felt scientific and at the same time welcoming, one that could hold big ideas but still feel easy to navigate.Solutions
We designed 3B’s first official website, turning their rich, technical story into something people could actually connect with. The site introduces who they are and what they do and their areas of focus, like soft tissue engineering, diagnostics, and data analysis, were broken down into simple sections that feel clear and easy to understand. Visually, we kept things minimal and modern, using colours and structured layouts to create a sense of clarity and professionalism. Every detail, from typography to spacing, was chosen to support their voice: scientific and yet deeply human.Outcome
The website gave 3B a place to finally communicate their identity and ambition, not just to scientists, but to partners, collaborators, and curious visitors. It gave structure to their vision and created a platform they could grow from. Now, their values of collaboration, innovation, and real-world impact have a digital space that reflects their depth and purpose.3B’s first website became more than just a digital introduction, it gave their multidisciplinary research a clear voice, helping complex science feel approachable, organized, and full of purpose.
By combining clean design with thoughtful structure, we helped 3B turn technical depth into a human-centered experience that speaks to both experts and everyday visitors.